To develop a useful prototype for a custom insulated cooler bag, share the item it must hold, its dimensions, the preferred pouch construction, insulation and closure requirements, handle design, artwork, and expected cooling performance. A clear brief also covers materials, sample quantity, and how the design will be reviewed and approved.
Identify the bottle format first: 187 ml split, 375 ml half, 750 ml Bordeaux or Burgundy, or 1.5 L magnum. If your bottle differs from these standard options, provide its measurements so the pouch can be sized to fit. Available face dimensions range from 10 x 26 cm to 18 x 43 cm, with custom sizes also possible.
Tell the supplier how the pouch will be used, such as presenting chilled wine or protecting temperature-sensitive products during e-commerce delivery. This helps determine the appropriate structure and cooling specification.
The standard design is a flat pouch with a bottom gusset and no side gusset. Specify the required base gusset, typically 4-6 cm, or request that it be matched to the bottle base. The insulation core is 2-5 mm closed-cell EPE foam; an air-bubble layer is available on request. The pouch uses an aluminium foil laminate outer face and a food-grade PE sealant contact layer.
For a chilled bottle kept at room temperature, the stated insulation performance is 4-6 hours. Include your target cooling requirement in the brief so the sample can be assessed against its intended use.
A press-to-close rib seal is the standard closure, positioned below an 8-10 cm welded, double-thickness head band. A slider or heat seal can be specified instead. The usual grip is a die-cut oval with rounded ends, registered to the printed design. Include any requested handle shape or structural change in the artwork and drawing requirements.
Describe the print treatment for both front and back panels. Options include full-colour coverage, custom Pantone matching, or an unprinted silver foil finish. State the required print area, colour references, and any custom features.
Ecopack's in-house tooling and structural design process produces a 3D structural drawing for review before printing plates are cut. Prototype approval is based on a physical bag. Pantone-matched samples typically take 3 to 5 working days; production takes 15 to 25 days after artwork approval.
| Specification | Options and details |
|---|---|
| Bottle and size | 187 ml split, 375 ml half, 750 ml Bordeaux or Burgundy, and 1.5 L magnum; face sizes from 10 x 26 cm to 18 x 43 cm, with custom dimensions available |
| Pouch construction | Flat pouch, bottom gusset, no side gusset; 4-6 cm base gusset or a size matched to the bottle |
| Insulation and layers | 2-5 mm closed-cell EPE foam, optional air-bubble layer, aluminium foil laminate outer face, and food-grade PE sealant |
| Closure and grip | Press-to-close rib seal below an 8-10 cm welded double-thickness head band; optional slider or heat seal; die-cut oval handle |
| Decoration | Full-colour printing on front and back, custom Pantone colours, or unprinted silver foil |
| Timing | Samples in 3 to 5 working days; production in 15 to 25 days after artwork approval |
Quality inspections are carried out at incoming-material, in-process, and pre-shipment stages under an ISO 9001:2015 quality management system, with AQL sampling of finished goods. Checks cover appearance, dimensions, print registration, seal strength, and lamination bond.
Custom production runs typically begin at 5,000-10,000 pieces, depending on size and structure. Stock sizes may ship from available inventory. In addition to insulated wine pouches, Ecopack describes aluminium foil self-seal, reclosable zipper, bubble-lined, and kraft-paper outer constructions for e-commerce parcels. The standard wine pouch, however, uses the press-to-close rib seal.
Give the bottle capacity and style, such as 187 ml split, 375 ml half, 750 ml Bordeaux or Burgundy, or 1.5 L magnum. For a non-standard bottle, provide its dimensions to establish the fit.
Specify the aluminium foil laminate, closed-cell EPE foam thickness, food-grade PE sealant, and whether you want the optional air-bubble layer. Also state the required base gusset so it can be matched to the bottle.
Submit the artwork, Pantone references, panel coverage, grip design, and closure preference. Ecopack prepares a 3D structural drawing for approval before plates are cut, then the finished physical sample is reviewed.
Huizhou Ecopack Packaging Products Co., Ltd. is a flexible packaging manufacturer based in Guangdong, China. Established in 2011, it makes custom composite pouches and bags for insulated packaging, coffee, pet food, spout, kraft, compostable, and ESD applications. The company operates a factory of more than 10,000 sqm and handles tooling and structural design in-house. Its R&D resources include more than ten established bag structures and a 3D structural drawing approval step before printing plates are cut.
Ecopack holds ISO 9001:2015 Quality Management System and FSC Chain of Custody certifications. A US distributor uses its insulated mailers for cold shipping at an annual volume of 10 million pieces. For technical details or project support, contact manager@ecoppack.com.

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